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Burger King Partners with Robinhood on Crypto Giveaway

Burger King

Burger King is partnering with American financial services and exchange platform Robinhood, to give away substantial amounts in crypto. This is according to a press release by the fast-food chain.

Pursuant to the collaboration between both organizations, there are 20 BTC ($1.17 million), 200 ETH ($800,000), and 2 million DOGE ($472,000) offerings up for grabs. However, according to the aforementioned press release, the odds of winning a Bitcoin prize are 100,011 to 1.

Furthermore, eligibility is dependent on being a member of Burger King’s Royal Perk class. This is a loyalty program that affords its members the opportunity to earn points, dubbed ‘crowns’, for every fast-food dollar purchase made. The crowns are accruable over a sustained period of time and can be traded in for more fast-food items. Any Royal Perk member who makes a purchase of at least $5 on the Burger King app will receive a prize code through email. The recipient can then proceed to the Robinhood app to check and claim their prize.

This recent venture is not Burger King’s first foray into crypto-related activities. The fast-food giant previously deployed digital currencies to help sell its burgers. In addition, Burger King restaurants in Germany and Venezuela have accepted crypto as a form of payment on occasion. Furthermore, in Russia, the prominent restaurant company launched its own digital currency, dubbed Whoppercoin.

Image Credits: Pixabay

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