Facebook Starts Testing Polygon NFTs and Ethereum on Profiles

On its main social network, Meta, formerly known as Facebook, has started rolling out NFTs for some American producers. According to a Meta official, Facebook is starting with Ethereum and Polygon NFTs but will soon add support for NFTs on Solana and Flow.

We’re launching NFTs on Facebook! Excited to share what I’ve been working on with the world. pic.twitter.com/TaV66zRanV

— Navdeep Singh (@navdeep_ua) June 29, 2022

In a tweet on Wednesday, Meta Product Manager Navdeep Singh provided a preview of how NFTs will appear on Facebook. The post states that users’ Facebook profiles would feature a “digital collectibles” area where they may display their NFTs, which are special blockchain tokens that denote ownership.

Users will be able to link their Facebook profiles to their Crypto wallets. Additionally, they will have the option to convert their NFTs into Facebook posts, which may then be shared, liked, commented on, and responded to just like any other post.

Martin Bryant, a tech and media consultant, asserted that Meta’s statement “clearly wants to offer a home to web3 folks” with the announcement, considering the company has also recently begun testing out changes to Facebook Groups to make them look “more like Discord.”

Instagram’s CEO, Adam Mosseri, previously stated that the expansion of the creative economy is a factor in the company’s decision to introduce NFT services.

“Now, we think the one really interesting opportunity for a subset of creators is NFTs—the idea of owning a unique digital item,” Mosseri said in May.

Instagram previously said that uploading or sharing NFTs on the app will automatically tag the NFT’s creator and collector and that there are no posting or sharing fees. The ability to share NFTs as augmented reality stickers will also be available to collectors.

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